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Digital Marketing Executive

Hinjewadi, Pune, Maharashtra

Full Time

Posted Date: 27-05-2024

Job Description

We are seeking a motivated and enthusiastic Digital Marketing Executive (Fresher) to join our dynamic marketing team. The ideal candidate will have a passion for digital marketing, a creative mindset, and a willingness to learn and grow within the industry. This is an excellent opportunity for a recent graduate or someone looking to start a career in digital marketing.

Hinjewadi, Pune, Maharashtra


Full Time

Bachelor's degree in Marketing, Business, Communications, or a related field.


1. Content Creation and Management:

  • Assist in creating engaging and high-quality content for social media, blogs, newsletters, and the company website.

  • Schedule and publish content across various digital platforms.

2. Social Media Management:

  • Monitor and manage social media accounts (e.g., LinkedIn, Facebook, Twitter, Instagram).

  • Engage with the audience by responding to comments, messages, and inquiries.

3. Search Engine Optimization (SEO):

  • Conduct keyword research and implement SEO best practices to improve website rankings.

  • Monitor and analyze website traffic using tools like Google Analytics.

4. Email Marketing:

  • Assist in the creation and execution of email marketing campaigns.

  • Analyze campaign performance and suggest improvements.

5. Digital Advertising:

  • Assist in managing paid advertising campaigns on platforms like Google Ads and social media.

  • Monitor ad performance and adjust strategies to optimize results.

6. Market Research:

  • Conduct research on industry trends, competitor activities, and customer preferences.

  • Provide insights and recommendations based on research findings.

7. Analytics and Reporting:

  • Track and report on key performance indicators (KPIs) for various digital marketing activities.

  • Provide regular updates and reports to the marketing team.


  • Bachelor's degree in marketing, Business, Communications, or a related field.

  • Basic understanding of digital marketing principles and tools.

  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).

  • Familiarity with social media platforms and digital marketing tools (e.g., Google Analytics, Hootsuite).

  • Excellent written and verbal communication skills.

  • Strong organizational skills and attention to detail.

  • Ability to work independently and as part of a team.

  • Creative thinking and problem-solving skills.

  • Eagerness to learn and adapt in a fast-paced environment.

Preferred Skills (but not required):

  • Experience with graphic design tools (e.g., Canva, Adobe Creative Suite).

  • Knowledge of HTML/CSS and basic web design principles.


  • Opportunity to work with a dynamic and innovative team.

  • Hands-on experience and professional growth in digital marketing.

  • Positive and inclusive work environment.

  • Continuous learning and development opportunities.