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Hinjewadi, Pune, Maharashtra
Full Time
Posted Date: 27-05-2024
Job Description
We are seeking a motivated and enthusiastic Digital Marketing Executive (Fresher) to join our dynamic marketing team. The ideal candidate will have a passion for digital marketing, a creative mindset, and a willingness to learn and grow within the industry. This is an excellent opportunity for a recent graduate or someone looking to start a career in digital marketing.
Job Overview
Hinjewadi, Pune, Maharashtra
Fresher
Full Time
Bachelor's degree in Marketing, Business, Communications, or a related field.
Responsibilities
1. Content Creation and Management:
Assist in creating engaging and high-quality content for social media, blogs, newsletters, and the company website.
Schedule and publish content across various digital platforms.
2. Social Media Management:
Monitor and manage social media accounts (e.g., LinkedIn, Facebook, Twitter, Instagram).
Engage with the audience by responding to comments, messages, and inquiries.
3. Search Engine Optimization (SEO):
Conduct keyword research and implement SEO best practices to improve website rankings.
Monitor and analyze website traffic using tools like Google Analytics.
4. Email Marketing:
Assist in the creation and execution of email marketing campaigns.
Analyze campaign performance and suggest improvements.
5. Digital Advertising:
Assist in managing paid advertising campaigns on platforms like Google Ads and social media.
Monitor ad performance and adjust strategies to optimize results.
6. Market Research:
Conduct research on industry trends, competitor activities, and customer preferences.
Provide insights and recommendations based on research findings.
7. Analytics and Reporting:
Track and report on key performance indicators (KPIs) for various digital marketing activities.
Provide regular updates and reports to the marketing team.
Qualifications:
Bachelor's degree in marketing, Business, Communications, or a related field.
Basic understanding of digital marketing principles and tools.
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
Familiarity with social media platforms and digital marketing tools (e.g., Google Analytics, Hootsuite).
Excellent written and verbal communication skills.
Strong organizational skills and attention to detail.
Ability to work independently and as part of a team.
Creative thinking and problem-solving skills.
Eagerness to learn and adapt in a fast-paced environment.
Preferred Skills (but not required):
Experience with graphic design tools (e.g., Canva, Adobe Creative Suite).
Knowledge of HTML/CSS and basic web design principles.
Benefits:
Opportunity to work with a dynamic and innovative team.
Hands-on experience and professional growth in digital marketing.
Positive and inclusive work environment.
Continuous learning and development opportunities.